Kim Kardashian Shines At Fifteen Percent Pledge Gala 2025: Photos & Highlights
Is it possible for a single event to encapsulate both glamour and a commitment to social change? The Fourth Annual Fifteen Percent Pledge Gala, held at Paramount Studios in Los Angeles on February 1, 2025, proved that it absolutely is.
The evening, a dazzling spectacle of fashion and philanthropy, saw a convergence of A-list celebrities and influential figures from the entertainment and fashion industries. This year's gala, a testament to the ongoing mission of the Fifteen Percent Pledge, raised significant funds to support Black-owned businesses and further the cause of racial equity in the marketplace. Hosted by the effervescent Yvonne Orji, the event pulsed with energy, offering a vibrant celebration of success and a powerful call to action for continued progress.
The star-studded event drew a considerable crowd, with attendees including Kim Kardashian, Ciara, Keke Palmer, Kelly Rowland, and Teyana Taylor, among many others. The air crackled with anticipation as attendees arrived, the flashbulbs of the paparazzi illuminating the red carpet where high fashion met social consciousness.
Category | Details |
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Full Name | Kimberly Noel Kardashian |
Born | October 21, 1980 (age 44) Los Angeles, California, U.S. |
Occupation | Media Personality, Businesswoman, Model, and Actress |
Known For | "Keeping Up with the Kardashians," SKIMS, KKW Beauty |
Education | Attended Marymount High School |
Notable Achievements | Successful businesswoman with multiple brands, advocate for criminal justice reform, influencer |
Personal Life | Known for high-profile relationships and family life, including children with Kanye West. |
Website | SKIMS Official Website |
Kim Kardashian, a perennial fixture at such high-profile events, undeniably commanded attention. Her presence at the gala was not merely a photo opportunity; it represented a continued dedication to using her platform to support social justice initiatives. She turned heads with her fashion choice a daring backless gown by Balmain that spoke volumes. This wasn't just a red-carpet statement; it was an emblem of her commitment to the cause.
Other notable figures attending included Us film writer Kenya Barris, along with his daughters, who contributed to the vibrant atmosphere of the event. The convergence of these powerful players from entertainment and fashion underscored the widespread support for the Fifteen Percent Pledge's mission.
The Fifteen Percent Pledge itself is more than just an organization; it is a movement, a foundation that champions Black businesses. Founded by Aurora James, it challenges retailers to commit at least 15% of their shelf space to Black-owned businesses, reflecting the demographic makeup of the United States. The fourth annual gala, held at Paramount Studios, served as a crucial fundraising event to further this mission, raising a substantial $3 million from a star-studded crowd eager to contribute.
The atmosphere was electric, fueled by a shared commitment to equity and a genuine desire to affect positive change. The theme of giving back was palpable, and the attendees embraced the call to action with genuine enthusiasm. The event provided a critical platform for the organization to highlight its achievements and outline its ambitious goals for the future.
Event | Details |
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Event Name | Fourth Annual Fifteen Percent Pledge Gala |
Date | February 1, 2025 |
Location | Paramount Studios, Los Angeles, California |
Host | Yvonne Orji |
Purpose | Fundraising for Black-owned businesses and supporting the Fifteen Percent Pledge initiative |
Key Attendees | Kim Kardashian, Ciara, Keke Palmer, Kelly Rowland, Teyana Taylor, Kenya Barris, Tina Knowles, Issa Rae, and more |
Raised | Over $3 million |
Grants Awarded | Over $400,000 in grants to Black businesses |
Notable Moments | Presentation of the 2025 Achievement Award, live audience vote for business grant recipients (Reddrop, Brooklyn Tea, Bernard James), Kim Kardashian's fashion statement. |
One of the evening's most poignant moments was the presentation of the 2025 Achievement Award, bestowed by Fifteen Percent Pledge founder Aurora James and music icon Kelly Rowland. This moment underscored the organization's commitment to recognizing and celebrating Black excellence within the business community. Furthermore, the winners of grants were determined by a live audience vote from a pool of five finalists, with Reddop, Brooklyn Tea, and Bernard James emerging victorious, collectively receiving $250,000.
Beyond the red carpet glamour and star power, the event served as a powerful reminder of the ongoing work needed to achieve true equity in the marketplace. The Fifteen Percent Pledge's mission continues to resonate, and the success of the gala demonstrated the increasing momentum behind this vital cause. The energy of the evening, the shared commitment of the attendees, and the funds raised all contributed to the resounding success of the Fourth Annual Fifteen Percent Pledge Gala, solidifying its place as a pivotal event on the social calendar.
The phrase "Business in the front, party in the back" aptly captures the spirit of the evening, where serious commitment to change blended seamlessly with a celebration of success. Kim Kardashian, and the other influential attendees, used their platforms to amplify the message of the Fifteen Percent Pledge, encouraging further action and investment in Black-owned businesses.
The event, which included a custom halter neck gown by Balmain for Kim Kardashian, was a testament to the power of fashion to make a statement. The various attendees showcased their personal styles while simultaneously promoting the importance of the evening's message. This blend of style and substance defined the fourth annual gala.
The event also served as a time for personal reflection, as evidenced by some attendees speaking openly about recent personal challenges. It demonstrated the strength of the individual as well as the collective, and how the power of community can offer support during even the most difficult times.
The recurring presence of notable figures such as Kelly Rowland and Teyana Taylor only strengthened the event's prominence, with each celebrity drawing increased attention to the cause. Each appearance and every contribution magnified the event's effect and its significance in supporting the Fifteen Percent Pledge.
Furthermore, the evening offered a glimpse of the future of the organization. The successful fundraising efforts will contribute to the expansion of the Pledge's initiatives, furthering its core values and solidifying its impact on the community. The event's success showed the ability of collective action to generate significant change.
The impact of the gala extends far beyond a single night. The continued media coverage, celebrity endorsements, and community support contribute to a ripple effect that can help to ensure the long-term success of the Fifteen Percent Pledge. In essence, the gala represents a beacon of hope and a symbol of progress in the quest for a more equitable society.
In addition to the gala itself, the event's prominence also served as a reminder of Kim Kardashian's involvement in many social and business ventures, showing how she continuously uses her name to create a positive difference. Her participation at the gala underscored her continuous commitment to important causes and diversity initiatives.
The Fourth Annual Fifteen Percent Pledge Gala in Los Angeles was a momentous occasion that successfully brought together style, influence, and social responsibility. The night highlighted the significance of supporting Black-owned businesses, celebrating achievement, and inspiring future action. The event's success is proof of the power of unified efforts and the continuing impact of the Fifteen Percent Pledge.
The gala was one of many activities happening in Los Angeles during this time, including the Deutsche Bank Frieze and the LACMA Art + Film Gala in November 2024. These concurrent events further underscored Los Angeles's status as a center of culture, fashion, and innovation, while demonstrating the city's ongoing dedication to arts, philanthropy, and social justice.


